Wednesday, January 5, 2011

Justin Beiber, Klout & Influencing to Create Change


They reference the teen sensation, Justin Bieber in the article. “It’s hard to imagine that Justin Bieber, with his 6.4 million followers, is driving much behavior other than getting people to talk about Justin Bieber, frenetically retweet him, and possibly buy a record. Is that influence?”


“Klout, an online service that describes itself as nothing less than the “standard of influence,” thinks so. Its algorithm gives Mr. Bieber a perfect score of 100.”


Just more proof of the power of social media, influence & Justin Bieber’s awesomeness. (if you weren’t already aware of that).


This article brought my attention to Pencils of Promise. PoP was founded with a $25 bank deposit by founder Adam Braun and in less than two years has grown into an international movement of over 40,000 committed supporters who are collectively demonstrating that every person has the resounding capacity to create good. PoP partners with local communities to build schools and increase educational opportunities in the developing world…


Let’s look at Justin Biebers influence with Pencils of Promise … Just this past year…


“Bieber will hit a total of 75+ cities, and will donate $1 of every ticket to Pencils of Promise. This impressive initiative will help build 15 schools around the world for children in need.”


Well, it worked. Following the PoP movement, this is what Adam Braun has to say, taking us into his eyes, at the end of 2010:


* I’ve seen Phik Nyai village work as active partners to help build our 15th PoP school, with 8 more currently under construction

* I’ve seen a local woman who was looked down upon two years ago as a guesthouse laundry attendant now confidently lead a PoP staff of 20 others

* I’ve seen our office manager master excel and email, after growing up in a village without electricity or running water

* I’ve seen kids run from school to our Children’s Learning Center to devour book after book

* I’ve seen bricks laid on our Champhet Dormitory to ensure 150 of the highest performing girls from the nation’s poorest district can stay in high school

* I’ve seen countless communities with children craving education, but without schools to learn in

* I’ve seen over 100,000 people join an impossible movement to rectify this

* I’ve seen a proven model of community-focused sustainability, an extraordinary team on the ground, and an organization that’s ready to enable education for thousands more in the developing world


Excited to see all of the amazing things PoP makes happen in 2011. Bieber too…



Source : examiner


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